Woody Allen, one of my favorite directors for his depressive but at the same time comical cynicism, used to say “…expectations are the grave of love!” and maybe that's how it went on October 8th when I typed curious www.wired.it.
I had already expressed my opinion on the facebook wall. So many agencies and companies that contribute their best brains to the development of the site of the cult magazine Wired It could not fail to arouse my curiosity and expectations. I think that many people like me thought the same thing and I imagine what they felt after seeing the new wired.it. The beautiful special of number 10.10 spoke of "Dead or alive, we have decided to reinvent the Web starting from our site...". But while some ideas are really clever and adequate like “your widgets…” and the banner 2.0 Friend Andrey GolubOthers I find in very bad taste. For example the concept of "creative commons" applied to newspaper articles. Ridiculous told and explained to Wired readers. Lessig e Cory Doctorow we heard them at the event “meet the media guru” by friend Maria Grazia Mattei, then in podcasts and we still follow them in their blogs. We copyright applied to newspaper articles do not know what they are for a long time. Then Follow the content, copy of Google Alert and many others but based on wired articles. Crowdsourcing, what a big word!? and virality 2.0 on social media 🙁 well a "news" not to be told yet... it's October 8th 2010!
And so I could go on, but it's not in my interest to do so because these are personal opinions and then I could have overcome them without dwelling too much in my anxious criticisms if typing www.wired.it I hadn't found something "old" in front of me! You forgot chasing all these fantastic ideas of us 6.0 users (a few years have passed since 2.0 and some of us have become a little older). The user experience? the emotional experience that was supposed to amaze us and praise the Italian miracle? usability? the design? but where did you forget them? Do I have to do some more recording to realize that it's my mistake?
This is where I expected more. Every day I bless my Mac, my Iphone (less in the last two months) and my Ipad. They made me love again a world that from my very old Atari and Commodore Amiga didn't excite me so much anymore. Use Flipboard and I always tell myself “this is a genius”. When I read and browse the news that I have aggregated there, I feel right in the middle of the net. This is how I want to feel when I browse the best “stories and people changing the world” magazine.
Try again wired.it, Luca Guido Zambrelli (personal and corporate user and subscriber)
